Sharp and experienced marketing and business professionals who know their worth and want to communicate it to the world.
Marketing Managers and Senior Management
Proven talent who are ready to rise up and take their place
Small Business Owners who may or may not want to stay small
Experts who want to become expert's expert. Who want to become true authorities in their field.
Entrepreneurs who want to be more entrepreneurial
Course objectives
You will gain all the key skills and practices associated with planning a successful digital strategy.
You will learn the key concepts underpinning website optimization, conversion rate optimization and effective e-commerce for every business requirement.
Gain all the essential skills all marketers, professionals and business leaders need to work effectively, productively and professionally in a collaborative business environment.
Plan, implement, refine and report on search marketing campaigns. Drive traffic across all digital channels.
Learn how to create engaging content on social media and how to plan, execute, optimize and report on social media marketing campaigns across the key social platforms.
Develop practical skills and techniques that you can use to think strategically, build effective teams, deal with conflict and crisis and persuade and influence others.
Recognize the value of social selling and incorporate digital techniques to better engage with customers and prospects to drive increased conversion rates.
